I have always been fascinated by the world of the luchadores. I remember watching luchador wrestling (channel 52, I think) as a boy with my Grandfather, who loved it. It’s almost a mythology unto itself; an epic battle between the rudos and the técnicos (basically good guys and bad guys). I love the costumes and masks, many of which are stylized representations of animals, ancient heroes and even gods dating back to the Aztecs. Talented Mexican designer Josè Guízar has used the golden age of luchador wresting as his inspiration for a fantastic desgin project; a premium, craft-brewed Mexican beer. The variety of styles are named after fictional characters, inspired by the classic style of 1950′s luchadores; Black King (Imperial Stout), Blond Gomez (Lager) and The Vampire’s Son (Red Ale).